Coca-Cola Corner March 2013

Kathryn Minshew (2004), CEO and Co-founder of themuse.com, was featured on Coca-Cola’s “Journey” site recently. Check out the article.

Coke Zero Bracket Insurance

Coke Zero Bracket Insurance

It’s March Madness time again and what does that mean… it’s time to fill your Bracket out! It’s a new year with new players but one thing is still true, there will be some shocks in the Tournament and your Bracket may get “busted”. However, Coke Zero is a brand that lets you Enjoy Everything and is launching Coke Zero Bracket Insurance on college campuses to make sure that even if you get results wrong, you still have chances to win and enjoy your Bracket experience – right to the final game.

Make sure you visit http://bracket.cokezero.com/, after March 17th, and fill out your Bracket in exchange for the chance to win great prizes (like tickets to 2014 Final Four!). The more mistakes you make, the more points you collate and more cool stuff you have a chance to win. Because of Coke Zero, this is the year that Brackets will survive to the end… even if your favorite team doesn’t!